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Quant

Sadie Frost

Quant provides an inside look at one of Britain’s most renowned cultural figures, Dame Mary Quant, including contributions from Kate Moss, Vivienne Westwood, Edward Enninful, Dave Davies, Charlotte Tilbury, Jasper Conran and Zandra Rhodes. She paved the way for female empowerment through her innovative, affordable, and accessible designs that perfectly embodied women’s new- found freedom during the ‘swinging sixties’, shaping a new generation. Within a decade, her revolutionary designs such as the mini skirt made her a global sensation and household name. Blending striking re-enactments with extensive archive footage, Quant tells the incredible story of how Mary built an empire. From fashion to homeware to cosmetics, her daring approach to design left a legacy of female liberation which is still relevant to this day.

"...tells the incredible story of how Mary built an empire."

Frost crafts a fizzy, upbeat ode to the now 92-year-old Quant, exploring her importance as a female business pioneer, her influence on gender politics through women’s dress and her impact on a decade of fashion. A film powered by female ingenuity, it explores Quant’s significant legacy and the ways in which her work signposted the future; asking questions about fast fashion and mass production, and her contribution to pop culture’s obsession with marketing people as brands. 

Love this? Check out these fantastic Mary Quant learning resourcesvideo talks and more from our friends at V&A Dundee too!


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